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The first warning sign of a member at risk is not the cancellation form. It is the second missed touchpoint. By the time you see the cancellation, the relationship was already lost in week 2. Here is the role-based onboarding system that catches drift early — and the platform clubs are using to make it stick.
By Robert James Rivera
By Jessica H. Maurer
Powering the Business of Health, Fitness, and Wellness Coaching
