Fitness Industry Intelligence
The Career Network for Health, Fitness & Performance
As a fitness coach, staying ahead of the latest workout trends is key to keeping clients engaged — and reaching both your and their goals. Popular exercise formats like Les Mills, FS8, and ISI are not only gaining popularity but also offering coaches valuable tools to build dynamic, results-driven classes.
By mastering these programs, you’ll gain personal and professional skills, attract a broader range of clients, and maybe even take your fitness career to the next level.
Back in 1968, Les Mills, a four-time Olympian opened his first gym in New Zealand, paving the way to becoming the fitness hub it is today. With its lineup of pre-choreographed classes—like BODYPUMP for strength, BODYCOMBAT for cardio, and BODYBALANCE for mind-body training—Les Mills offers a well-varied lineup. For coaches, getting certified in Les Mills programs opens the door to leading high-energy, well-structured classes.
What makes Les Mills so popular? Its blend of music, science-backed programming, and strong sense of community. By becoming a Les Mills instructor, you’ll gain the skills to lead consistent, motivating classes that appeal to a wide range of fitness levels. Plus, the leadership and group management skills you’ll develop will boost your ability to connect with clients and stay at the forefront of fitness trends. Les Mills instructors especially appreciate the program’s community, raving about how both instructors and participants foster a sense of camaraderie.
FS8, a spinoff from the uber-popular F45 program, is a low-impact workout that burns calories, builds muscle, and works up a sweat. It combines the reformer and mat work, marrying resistance training, yoga, and pilates — and it’s a standout modality for personal trainers looking to broaden their expertise and client base.
Not many workouts can say they promote building muscle while improving flexibility, and FS8 does just that, combining the functional fitness aspect its parent brand F45 is beloved for but making it low-impact, and appealing to a broader audience as a result. To become an FS8 coach, you’ll complete the FS8 Trainer Certification, a 60-hour online program that teaches you the skills to lead FS8 classes without the extended time and financial commitments of traditional certification routes.
Beyond that, FS8 offers trainers access to innovative tools like FS8tv and the FS8 App to help streamline day-to-day operations and help with client engagement. And with the rise of the mindful movement market, which is impressively valued at around $715 million in Australia alone, FS8 provides a unique opportunity for trainers to tap into a booming new niche backed by a successful system.
ISI Elite Training
ISI leverages its brand of group training called Athletic Based Training (ABT), which combines HIIT, CrossFit, bodybuilding, powerlifting, and endurance training for a muscle-building, fat-burning workout that keeps clients motivated and coming back, session after 50-minute session. This is an especially great modality for exercisers who want to get into strength training but feel intimidated by joining a big-box gym or starting on their own.
If you’re already a certified personal trainer, applying to become an ISI coach can help you work with a diverse client base in an inclusive, community-driven approach that keeps clients hooked through teamwork and camaraderie that’s often missing with lifting alone. As an ISI coach, you’ll be able to help people crush their goals while building your own reputation as a trainer who delivers results in an approachable, dynamic environment.
Group exercise is still all the rage, and its popularity shows promise for the future. Dipping your toes into formats such as Les Mills, FS8, and ISI can take your coaching to new levels as you develop hard and soft skills that build value for both your clients and your business. If you feel like you’ve hit a plateau, or you’re itching to tap a new audience, joining these programs could be the fresh restart you didn’t know you needed.
About April Benshosan
April is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
There’s no shortage of info on the purported benefits of intermittent fasting (IF), but that doesn’t guarantee this popular health hack will work for you.
IF seems to work great for those who aren’t breakfast people, but it might not be ideal for exercisers who rely on healthy carbs and protein to fuel their performance. Below, we break down the pros and cons of intermittent fasting for your fitness goals, so you can plan out whether IF is right for you.
Intermittent fasting may help you avoid digestion issues during a workout and can increase your insulin sensitivity; and although not fully conclusive, some research suggests IF might also help you lose body fat. However, intermittent fasting may not be the best choice for people who are generally low on energy or those on a muscle-building diet who need the extra protein. If you’re looking into IF, start with a more realistic fasting approach, like fasting for 12 or 14 hours overnight and see how you feel.
About April Benshosan
April is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
Most trainers are all too familiar with the feeling when the line between CPT and PsyD becomes blurred. You may not technically be qualified to give psychological advice during a personal training session, but mental health has always been a core part of fitness coaching.
However, research shows that coaches lack opportunities for mental health education around their clients’ needs. “Coaches should be trained to recognize mental health symptomatology, how to facilitate athletes’ help-seeking behaviors, and how to refer athletes to evidence-based interventions,” researchers state in a 2020 BMJ Open Sport & Exercise Medicine study.
But you don’t need to hold a psych degree to give an extra helping hand: There are quite a few ways you can support your clients’ mental health and incorporate positive practices into your coaching. Here’s how to get started.
It’s about the journey, not the destination — and research backs this cliche up. The 2020 BMJ Open Sport & Exercise Medicine study suggests that coaches set the expectations and environment to either positively or negatively impact athletes’ stress and anxiety. The researchers conclude that coaches can help reduce their clients’ stress and anxiety by focusing on “process outcomes” rather than “performance outcomes.”
Encouraging your clients to take progress photos, journal about their experience after each session, and keep a log of their lifts can help veer them away from negative thought patterns. If you notice your clients shaming themselves around food or exercise, as a trusted voice, you have the power to help them grow awareness of their language and try to shift their mindset to more positive-oriented goals. The goal is to reframe the definition of “progress” to focus on getting stronger, rather than hitting a specific number on the scale or another arbitrary end goal.
We all know that motivation falters, and the only way to stick to a consistent fitness regimen is to build discipline. While fitting into an old pair of pants may ignite that initial motivation in your clients, that burst of inspiration is bound to crash and burn if their only motive is to look different (soon enough, they’ll revert to their old eating habits and sedentary lifestyle).
One solid way to inspire lasting behavior change? Help them understand the science behind how working out helps improve mental health.
And the research here definitely isn’t lacking. A 2023 review in the journal Cureus found that exercising helps reduce symptoms of depression and anxiety while boosting mood and self-esteem. It doesn’t just end there: The research also suggests that regularly working out can help improve sleep quality and may even help people with alcohol dependence reduce their cravings for a drink.
Trust is at the center of the coach-client relationship, and often, clients look to their CPTs as an objective party they can turn to in times of stress. Because of this, it’s so important to offer encouragement when it comes to seeking help outside of the gym.
The BMJ Open Sport & Exercise Medicine study stresses how important it is to be aware of the signs and symptoms that come with mental health issues, and how vital it is to be well-versed in your responsibilities during mental health situations (whether they’re an emergency or not). Because you see your clients regularly, you have the unique ability to monitor and respond to changes in their behavior that may point to potential mental health concerns.
“Athletes identify coaches as suitable gatekeepers for helping connect athletes to mental health services,” the study says. In other words: You may have a better chance of getting them to seek the help they need, whether that may be from a psychologist, dietitian, or another health professional.
About April Benshosan
April is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
Abs aren’t the only thing made in the kitchen: Adopting a healthy mindset around food creates life-long sustainable habits. That’s why, as a coach, educating your clients about nutrition can help them adopt healthier eating practices that support their exercise routines.
As a coach, you’ll want to try to encourage clients to prioritize nourishment rather than restriction and learn how to differentiate between trendy fad diets and sustainable eating plans that actually work. It might take time, but taking this approach is more enjoyable and maintainable than rigidly sticking to a specific diet. Here’s how you can combine mindset and nutrition coaching to help your clients sustain life-long healthy habits.
Building sustainable, balanced habits is key to maintaining any fitness or health goal, whether that’s building muscle or losing fat. The key here is to ditch the black-and-white thinking and embrace the gray area — that means leaning into moderation and the idea that no food is inherently “bad” or “good.”
Restriction and an all-or-nothing mindset might get results off the bat, but that “progress” can quickly backfire. A 2020 review in Cureus found that while dieting may cause short-term weight loss, it’s associated with weight gain in the long term. In one specific study mentioned in this review, people who went on a super-restrictive diet for 12 weeks ended up eating significantly more than they did before going on the diet, which subsequently led to regaining the weight, plus some.
A one-size-fits-all doesn’t work, especially when it comes to diets. In order for your clients to hit their health and fitness goals, they’ll have to stick to a personalized nutrition plan that’s customized according to what they’re trying to achieve. For example, someone looking to build muscle while maintaining a vegan diet will probably require a different grocery list and meal plan than someone living with diabetes and trying to lose body fat.
Consider getting licensed as a Certified Nutrition Coach (CNC), so you can create meal plans for your clients as an additional service. Working with your clients to create a customized meal plan that feels not only doable, but enjoyable, to follow will get them lightyears closer to reaching their goals.
Educating your clients on how good nutrition affects their whole-body health — from supporting energy levels to immune health to recovery — can motivate them to make better food choices. But it’s also key to encourage a balanced approach to nutrition while tying it into supporting their fitness goals.
For example, if your client’s goal is to lose body fat, advising them to count calories is one way to go about it, but tracking macros may be a better method. Tracking macros shifts the conversation from how much energy (calories) they’re consuming to focusing on the fuel that’ll sustain them. Explaining the role protein, fats, and carbs play in a client’s meal plan can help them better understand why balanced nutrition is so important.
Educating your clients about basic nutrition principles can help them make more informed food choices, whether they’re grocery shopping and meal planning for the week or enjoying a dinner out with friends.
But you’ll want to show, not tell. Try providing your clients with a printable grocery list they can take to the store, sending them healthy recipe tutorials, or sharing your own meal prep process. Leading by example and offering relatable ways they can build better nutrition habits will help them do just that.
These strategies not only educate clients on how to eat nutritiously but also provide them with the practical skills they need to implement these practices in their daily lives and solidify them into habits.
About April Benshosan
April is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
Coaches know that the foundation of a good fitness regimen relies on solid and sustainable lifestyle habits. If your clients are serious about building life-long fitness habits and maintaining their health — and you’re serious about getting them there — you’ll want to consider offering a bit more than training sessions. Understanding your clients’ holistic health can give you a better sense of their starting point, so you can refine your acumen in creating personalized fitness plans.
The benefits of marrying health coaching and fitness coaching don’t end there — here’s how to get started with offering a comprehensive approach to your clients’ wellness.
Once you lock down a client, you’ll want to complete thorough assessments of their overall health to get a clear view of their physical, emotional, and lifestyle habits. Looking at the big picture means you’ll be able to provide a more comprehensive and supportive approach to their well-being.
So what does that look like in practice? You’ll want to evaluate their fitness levels, body composition, physical limitations, mental health status, sleep patterns, nutritional habits, and daily routines to understand your clients’ overall lifestyle. That way, you can tailor their fitness regimen and schedule to best work for their lifestyle. And that means, they’ll have fewer barriers to entry and a higher chance of sticking to your scheduled sessions and reaching their health goals faster.
Good nutrition is at the cornerstone of a successful fitness plan. After all, food is fuel — and it’s imperative that your clients understand how the way they eat affects their fitness goals.
Getting a nutrition coach certification and becoming a Certified Nutrition Coach (CNC) can equip you with the starter education you need to create meal plans for your clients as an added service. You can obtain this certification through NASM, the same organization from which you may have gotten your CPT. It’s a self-paced online program that you can complete in as little as four weeks, after which you’ll take an online exam.
Becoming a Certified Nutrition Coach can level up your business because you’ll be able to provide your clients with a holistic fitness and nutrition plan that they can follow along with to reach their goals and sustain them. In addition to building out meal plans according to their specific goals, you’ll also feel educated to help them differentiate between fad diets and sustainable eating plans and be able to teach them how to build life-long habits they can confidently stick to.
CPTs are all too familiar with how, sometimes, training sessions can turn into a therapy session. Clients often feel comfortable opening up and sharing about personal challenges they’re going through, and that’s a good thing. You can leverage your clients’ trust in you to help them seek the help they need.
According to a 2020 study in the journal BMJ Open Sport & Exercise Medicine, coaches should be trained to identify certain mental health symptoms that may need attention as well as encourage clients to seek help.
As a trusted coach, you’ll want to stress the importance of mental health. While regular exercise is scientifically proven to help boost mood and self-esteem, becoming too obsessed can sometimes create an unhealthy relationship with fitness. Make sure to check in with your clients from time to time, and hear them out — that way, you can catch any potential warning signs and direct them to an appropriate health professional.
Virtual coaching allows you to tap into your clients whenever and wherever they are. That means you can sneak in a session when either you or your client are working remotely or you can schedule regular check-ins to keep tabs on their progress and provide that extra motivation.
Plus, adding virtual coaching to your business means you’ll have access to a wider range of clients outside of your geographical area.
About April Benshosan
April is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
Abs aren’t the only thing made in the kitchen: Adopting a healthy mindset around food creates life-long sustainable habits. That’s why, as a coach, educating your clients about nutrition can help them adopt healthier eating practices that support their exercise routines.
As a coach, you’ll want to try to encourage clients to prioritize nourishment rather than restriction and learn how to differentiate between trendy fad diets and sustainable eating plans that actually work. It might take time, but taking this approach is more enjoyable and maintainable than rigidly sticking to a specific diet. Here’s how you can combine mindset and nutrition coaching to help your clients sustain life-long healthy habits.
Building sustainable, balanced habits is key to maintaining any fitness or health goal, whether that’s building muscle or losing fat. The key here is to ditch the black-and-white thinking and embrace the gray area — that means leaning into moderation and the idea that no food is inherently “bad” or “good.”
Restriction and an all-or-nothing mindset might get results off the bat, but that “progress” can quickly backfire. A 2020 review in Cureus found that while dieting may cause short-term weight loss, it’s associated with weight gain in the long term. In one specific study mentioned in this review, people who went on a super-restrictive diet for 12 weeks ended up eating significantly more than they did before going on the diet, which subsequently led to regaining the weight, plus some.
A one-size-fits-all doesn’t work, especially when it comes to diets. In order for your clients to hit their health and fitness goals, they’ll have to stick to a personalized nutrition plan that’s customized according to what they’re trying to achieve. For example, someone looking to build muscle while maintaining a vegan diet will probably require a different grocery list and meal plan than someone living with diabetes and trying to lose body fat.
Consider getting licensed as a Certified Nutrition Coach (CNC), so you can create meal plans for your clients as an additional service. Working with your clients to create a customized meal plan that feels not only doable, but enjoyable, to follow will get them lightyears closer to reaching their goals.
Educating your clients on how good nutrition affects their whole-body health — from supporting energy levels to immune health to recovery — can motivate them to make better food choices. But it’s also key to encourage a balanced approach to nutrition while tying it into supporting their fitness goals.
For example, if your client’s goal is to lose body fat, advising them to count calories is one way to go about it, but tracking macros may be a better method. Tracking macros shifts the conversation from how much energy (calories) they’re consuming to focusing on the fuel that’ll sustain them. Explaining the role protein, fats, and carbs play in a client’s meal plan can help them better understand why balanced nutrition is so important.
Educating your clients about basic nutrition principles can help them make more informed food choices, whether they’re grocery shopping and meal planning for the week or enjoying a dinner out with friends.
But you’ll want to show, not tell. Try providing your clients with a printable grocery list they can take to the store, sending them healthy recipe tutorials, or sharing your own meal prep process. Leading by example and offering relatable ways they can build better nutrition habits will help them do just that.
These strategies not only educate clients on how to eat nutritiously but also provide them with the practical skills they need to implement these practices in their daily lives and solidify them into habits.
About April Benshosan
April is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
With over two decades of experience as an instructor and educator, Marc Coronel hasn’t just witnessed — but also shaped — this ever-evolving fitness industry. Marc graduated with a Bachelor of Arts (BA) in Sports Medicine and has since dedicated himself to transforming people’s lives. He’s trained everyone from British royalty to the United States Secret Service to MMA fighters to your average guy next door, bringing every session to life with his lighthearted spirit that leaves a lasting impact.
In addition to starting his own successful business, Energia Fitness, Marc has collaborated with top-tier brands such as Under Armour Training Team, LifeFitness, TRX, Quest Nutrition, Beachbody Live, Herbalife, and OOFOS, earning him great accolades and affiliations. In 2016 through 2018, he won the SCW Presenter of the Year award three years in a row. The cherry on top: His recent nomination for IDEA’s 2024 Personal Trainer of the Year award.
Coach360 sat down with Marc Coronel for an exclusive interview, where he opened up about the people and experiences that shaped his career, what he recommends aspiring coaches do to jumpstart their own careers, and what his recent IDEA nomination means to him. Read on for Marc’s inspiring story and the advice we all need to hear.
I’ve always been interested in movement. Not just interested in how others move, but, more importantly, how I can make myself move better. In college, I ended up being a guinea pig for a new strength and conditioning coaching [program], and our S&C coach kris Kimura [mentor] showed me what was possible in very little time — four months, to be exact. He took my assets and turned me into a physical monster, and that was the moment I knew this was what I wanted to do in my entire life.
For the coaches reading this, we know what we can do in four months. For the clients reading this, you’d be amazed at what your coach can do in four months.
Go get yourself a mentor, and align yourself with people who can help you navigate. Find your people and your team, and join something that doesn’t cost you an arm and a leg. Start by joining IDEA. I will probably be a member of IDEA for the rest of my professional career and after that, because it helped me so much. I’ve witnessed a lot of people move up by joining, and people who won IDEA fitness awards are some of my students, and people I mentored, vouched for, and pushed.
Also, for me, being part of a professional network and joining the original Health and Fitness Association was like the equivalent of joining a union. The Health and Fitness Association is our union, and we should have a place that advocates for fitness professionals.
I see myself inspiring an army of people who want to do what I do. In 5 years … I see myself as a leader, a trailblazer, and a person who makes it possible for others coming into the fitness industry not just to come in and leave, but to feel inspired enough to stick around and roll up their sleeves.
And I don’t think AI [artificial intelligence] will be replacing us; it’ll just be facilitating a lot of the things we’re already doing.
It means that my hard work, passion, and energy are recognized.
One of the first compliments I got [when I first presented at IDEA in 2008] was, “That was really good, man. I look forward to seeing what else you do in this industry.” Fast forward to now that I’m nominated for the 2024 Personal Trainer of the Year award, it means a lot because I didn’t forget those words. It’s something big.
Being recognized is not just a personal thing — it’s a family thing, too. Because what people don’t see is that when I’m out and about, or on stage, or in a class teaching, someone else has to hold down the fort. And my wife and family are the best counterbalance to keep me focused and inspired when I’m down. As we all know, we have our on and off days, but you need to have the right people around you to remind you of your own aspirations and greatness.
Your energy is what introduces you before you enter a room. I want to show people that you can do what I do — that there’s no limit or impossibilities. You can dream big, and you can choose to inspire, motivate, and educate the next generation. I believe that I’m part of the next generation who can inspire others.
Marc’s passion for fitness and dedication to transforming lives is unwavering, and we can’t wait to see what he does next.
April Benshosan is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
There are so many benefits to working out with a crowd, and coaches thrive on this vibrant energy as much as gym-goers do. Community-based functional training programs inspire motivation and bring on a sense of inclusivity that’s unmatched. Not only do exercises grow with the help of their coaches, but the growth potential for coaches is also boundless, with many fitness formats offering rewarding career paths worth working towards.
Here, we’re highlighting the three hottest strength and conditioning fitness programs to watch out for right now. With so many opportunities booming for these programs now and on the horizon, there’s no better time to consider joining.
1. HYROXHYROX, the world’s first and largest indoor mass-participation fitness race, adapted its winning format to the HYROX365 Group Training Program, designed for all skill levels to make fitness racing inclusive and accessible for all. And coaches are the center of this unique community-based training experience.
“With guidance from certified HYROX coaches, these group trainings cover all aspects of highly functional athletic training and the HYROX race — and they provide an excellent opportunity for athletes to train together, learn from each other, and push each other towards achieving their fitness and race goals,” says Douglas Gremmen HYROX USA & UK Managing Director.
HYROX has a 365 approach to its programs, optimizing all parts of the program from the athletes’ to the coaches’ experiences. The comprehensive timing system allows athletes to see all their relevant time splits and evaluate their performance against others, so coaches can inspire them to train for something specific, exciting, and challenging.
HYROX365 has an entire coach education system known as the HYROX Academy, a multi-level online course designed to provide coaches with all the tools they need to succeed. As a coach, you can now take the Foundations course, which provides an intro to HYROX365 fundamentals. The rest of the courses (Level 1, Level 2, and Level 3) will be released by 2025, offering education and guidance for those who own or want to start their own business, whether that’s a HYROX Training Club (formerly known as HYROX Partner Gym) or a HYROX Performance Center.
What’s more, all partner gyms in the HYROX365 Program have access to eight HYROX training workouts per week, spread across four formats: Foundational Training, Engine, Power and Complete Training. “Coaches can leverage these classes to build a HYROX program in their gym as well as utilize the other tools on the HYROX Performance Hub, which includes video support, coaching notes and a variety of tutorials and other useful information,” Gremmen says. So you don’t have to wait for the remainder of the online courses — you can start leveraging your skills with the Performance Hub now.
2. F45Unlike traditional gyms, F45 blends technology with personalized functional training programs that value community and personalized attention. We’re talking hyper-individualized treatment: Coaches help correct form and encourage members to modify a movement or add or subtract weight based on their fitness levels during the entire 45-minute class.
Both members and coaches find themselves motivated by F45’s workout variety and the energetic and inviting atmosphere. “There is a strong sense of community and inclusivity inside every F45 studio, which encourages members to push their limits and achieve their fitness goals in a supportive and friendly setting,” says Ryan Mayes, COO of F45.
F45 supports its coaches on and off the turf. F45 offers a dynamic career progression for coaches, so you’ll have the opportunity to develop skills to move from coach to head coach, to studio manager, to regional manager, and even to studio owner down the line.
Also exciting: F45 is all about expansion — the brand recently started integrating recovery into F45’s routines; think: mobility and stretching classes, cold plunge, sauna, and percussion therapy. F45 also just locked down a two-year partnership with HYROX. “We recognize the huge demand from fitness consumers for fitness racing and obstacle courses, and there is no better way to train for these events than by doing F45,” Mayes says.
Not only that, but F45 is also tapping into the recent Pilates popularity surge, building two other brands, FS8 and Vaura. “FS8 is our home-grown concept that combines Pilates, tone, and yoga into its own, fundamentally unique workout style. Vaura is our newest concept featuring athletic reformer pilates in a super premium, multi-sensory experience,” Mayes says. “In both of these brands, we saw an opportunity to bring to market two new concepts that are each unique and complementary to F45.”
Bottom line: There’s plenty of opportunity for growth in the F45 family, whether you’re into strength and conditioning, competitive fitness, or mind-body workouts.
Bodyfit, or BFT for short, combines cardio and resistance training — and optimizes it all with tech — to help exercisers burn fat and build lean muscle. Each 50-minute class is designed and led by multiple, highly accredited coaches and makes use of heart rate monitors that give real-time data for a uniquely hands-on experience.
“It’s a science-backed program that elite athletes use, made accessible for the general population,” says Steve Stonehouse VP of Education & Programming Body Fit Training.
There are 14 different class types ranging from strength to functional to core stability, so as a BFT coach, you have the opportunity to not only teach different formats — and never feel bored — but also watch your clients excel through different sessions and watch them progress along with you.
After crushing it as a coach, you can move into a Head Coach role — every studio has an HC, which adds a layer of convenience because you can stick to and move on up within your location. From there, you have the opportunity to graduate to a studio manager role or take on the Head Coach role overseeing multiple studios (depending on how many studios are in your network). “BFT’s thorough coach training programs help ensure the coaches are confident and ready to lead classes when their time comes,” Stonehouse says.
As a strength and conditioning coach, HYROX, F45, and BFT are the hottest functional fitness formats you want to keep tabs on. These programs leverage technology and community for a unique personalized approach to group fitness. The result: Nearly endless opportunities that inspire growth both in and out of the gym.
April Benshosan is a writer, editor, and content strategist with a Master’s degree in Publishing. Her work highlights her passion for responsible health journalism, and she’s been published in print and digital outlets, including Women’s Health, EatingWell, SHAPE, Well+Good, LIVESTRONG.com, Health.com, Abbott, and more.
Powering the Business of Health, Fitness, and Wellness Coaching
